- True. Most people I know ended up ziptie-ing the panel(s) on their rooftop or in the back yard (more sunshine hours).
- Yes. I meant for a 0.2kW, 5kWh, 500W system this is shockingly low. I'm tired of people getting ripped off on Amazon for drop-shipped stuff. I think $499 incl. shipping is shocking, but agree that the wording needs to be better. This is an early landing page :)
- 18650 cells were used in early Tesla cars (to the best of my knowledge, they're still used in S and X?). Most people who are new to solar/storage are looking at AGMs and thinking "this is way more expensive" (but of course you get more cycles, better full discharge, etc with Lithium). Agreed that the wording needs to be better.
- 5x more power than the other kits on the website, which can output around 100W AC. This system drives 500W AC. Again, thanks for the pointer. This will be improved.
How about "landlord-friendly design," and "consumer-friendly prices," "renter-friendly" or somesuch.
Think about what you are trying to communicate. You can use "show-don't-tell" to imply superlatives. IE, let the reader colour in their own adjectives.
The messages are simple: You can intall it yourself in a rental. It costs $500.
You already show the price, and the specs. If you want/need more context, provide more context. Maybe price comparisons. Maybe you can contextualise the specs: battery can power these many devices, for this amount of time. The battery will charge in this amount of time, on an average October day.
Try to keep the number of messages small and think of your words in a utilitarian way. They have specific jobs. Are they trying to inform, convince, associate with another product? Do the simplest thing that gets the job done.
Keep chopping! Copywriting isn't that hard, but you should treat it as crafting or artsing. Chunk & edit at different size-levels. Sentences. Words. Paragraphs. Do all of them do a job? Are they doing it well? Being concise is more important in copywriting than in code.
"Our new off-grid renewable energy micro-grid system is here! We tried to build the best system we possibly could at the lowest possible price."
Too many adjectives! What's the predicate?
Our
new | off-grid | renewable | energy | micro-grid | system
is here
- True. Most people I know ended up ziptie-ing the panel(s) on their rooftop or in the back yard (more sunshine hours).
- Yes. I meant for a 0.2kW, 5kWh, 500W system this is shockingly low. I'm tired of people getting ripped off on Amazon for drop-shipped stuff. I think $499 incl. shipping is shocking, but agree that the wording needs to be better. This is an early landing page :)
- 18650 cells were used in early Tesla cars (to the best of my knowledge, they're still used in S and X?). Most people who are new to solar/storage are looking at AGMs and thinking "this is way more expensive" (but of course you get more cycles, better full discharge, etc with Lithium). Agreed that the wording needs to be better.
- 5x more power than the other kits on the website, which can output around 100W AC. This system drives 500W AC. Again, thanks for the pointer. This will be improved.